Creating new experiences
As brands increasingly seek to differentiate themselves through values and actions, a Creative Solution with News International allows advertisers to communicate complex messages, in a trusted and information rich environment, aided by the expertise of our journalists.
Our Solutions enable advertisers to create a nationwide groundswell, get closer to the hopes fears and dreams of real people, and ultimately create an engaging and mutually beneficial relationship with our readers.
The Times gave Powerade the Inner Gear to create Pure Power, Pure Speed and Pure Agility.
The power of our media
Transformative and thought provoking
Our power brands always demonstrate who we are and what we stand for.
The fuel that powers the knowledge economy
Newspapers create and influence the discussions that impact all of us.
Agenda setting
Reach and influence an unparalleled power of readership that revolutionise opinions, change governments and laws.
Innovation
Formats, multi-platform communications, resource, journalism and new technology as key success factors.
Our Solutions
Powerade
We gave fans the inner gear to max out their love of rugby indulging in the skill, speed and power of the greatest players.
Bank of Scotland
A real world dragons den with £5 million interest free funding for 3 years, and mentoring turning exceptional business plans into profitable reality.
BT
Helping business leaders to navigate the challenges of the current recession and maintain business momentum.
Dulux
Painting for change. Re-paint a room to brighten your home, re-furbish a deserving project to brighten a community.
Mars Balls
The Mars communications proposition for Summer 2009 was to Bounce into a Summer of Sport by encouraging people to play.
Barclays
We’re rallying the nation with Barclays to Back British Biz. Just one small change in the decisions we make could save a local business.
